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Marketing is a critical factor in the Christmas tree business, as the time from planting to harvest is long. Growers must consider a multitude of factors when developing a marketing strategy, from the quality of the crop to personal elements. Product, promotion, price, place, and target markets are fundamental strategies, while pricing and distribution are…
Santa Claus travels around the globe, and thanks to NORAD’s tracking of his yearly trip around the world, you’ll know precisely when he’s scheduled to land in Ireland. Since 1958, the North American Aerospace Defense Command, with its cutting-edge radar equipment, has been monitoring Santa as part of a holiday tradition that informs millions of…
Ireland has one of the lowest levels of forest cover in Europe at just 11 percent, yet it has one of the highest rates of plantation forestry across the bloc. In terms of carbon footprint, forestry is one of the essential tools in determining the fight against climate change. Ireland’s Greenhouse Gas (GHG) emissions are…